Dwellfound
A property marketplace is five businesses pretending to be one — buyers, agents, agencies, developers and the platform itself. Dwellfound builds all five workspaces on one data spine.
The brief
Property portals serve buyers a search box and leave everyone else to email. But the people who make a listing trustworthy — the negotiator who answers at 9pm, the agency routing leads to the right person, the developer releasing inventory tranche by tranche, the platform team policing listing quality — all work in separate tools that never agree with each other. The listing the buyer sees is only as good as the machinery behind it.
What we shipped
A complete marketplace with five connected workspaces on one data spine: a buyer marketplace across buy, rent, new projects and commercial, with verified listings, neighbourhood guides, a mortgage calculator and viewing appointments; a Lister Studio where negotiators manage listings, leads and reach budget; an Agency Desk for teams, lead routing, approvals and budgets; a Developer Suite running launches, released inventory, campaigns and demand; and a platform command centre with review queues, trust and safety, revenue and a full audit log. Change something in one workspace and every other view reflects it.
Built for: Property marketplaces and portals — and any platform where listings, professionals, corporate accounts and platform operations must stay in step.
Inside the build
Every part, and what it does
A closer look at what was actually built — screen by screen, so you can judge the depth for yourself.
Search built around how people actually buy
Buy, rent, new projects and commercial each get their own search with the filters that matter there — location, property type and realistic budget bands, with rental budgets phrased monthly and purchase budgets in ringgit brackets.
- Four verticals with vertical-specific filters
- Budget bands phrased the way buyers think
- Map and list views
- Match indicators against saved preferences
Listings that earn trust
Every listing carries a verification badge and reference, price-per-square-foot context, full galleries and the details that let a buyer shortlist without a phone call — plus save, share and side-by-side compare.
- Verified-listing badges with references
- RM and psf pricing context
- Save, share and comparison tools
- Sponsored placements clearly labelled
Viewing appointments
Buyers plan property tours from their own workspace — upcoming viewings with times, addresses and agent contact kept together, alongside saved homes, messages and comparisons in My Dwellfound.
- Viewing schedule with full details per tour
- Lives beside saved homes and messages
- Feeds the agent side of the platform
Lister Studio
The negotiator’s calm view of a loud job: listings, buyer leads, inbox, viewings and performance in one place, with a reach-credit wallet for promoting the portfolio.
- Listings, leads and viewings in one workspace
- Performance metrics per listing
- Reach credits and promotion wallet
- Public profile managed from the same desk
Agency Desk
The agency layer above the individual agent — team seats, the shared portfolio, lead routing to the right negotiator, approvals and budget control, without blurring who owns which relationship.
- Team and seat management
- Lead routing rules across the team
- Approvals and commercial budgets
- Portfolio truth across every member
Developer Suite
Launch management for new projects — released inventory by tranche, buyer interest, campaign attribution and package spend, with project pages on the public side showing layouts, availability and launch pricing.
- Launch centre with released inventory
- Campaign attribution per project
- Market demand signals
- Public project pages fed from the same data
Platform command centre
The owner’s view of marketplace health: a listing review queue, people and partners, revenue, ad inventory, payments, trust and safety, content taxonomy and a full audit log — the unglamorous machinery that keeps a marketplace honest.
- Listing review and moderation queues
- Revenue, products and ad inventory
- Trust & safety tooling
- Audit log across every workspace
Mortgage calculator
A planning tool that keeps buyers on the platform at the exact moment they start doubting affordability — indicative repayments and cash contribution, adjusted live, with honest framing that it is guidance rather than lending advice.
- Live repayment scenarios
- Cash contribution breakdown
- Deliberately honest, non-advisory framing
Click through it yourself
Every screen above is interactive. No sign-up, nothing to install.
Core systems
What this build is made of
These are systems we build repeatedly — each links to every other project that contains it, so you can compare implementations before deciding what you need.
Unique to this build
Built specifically for this project rather than assembled from the shelf.
Mortgage calculator
An indicative repayment and cash-contribution planner that puts the monthly number in perspective on every listing journey.
Reach credits & promotion wallet
Listers buy visibility with a credit wallet — sponsored placements, budgets and billing tracked per portfolio.
Neighbourhood editorial
Area guides and market insights that give listings local context instead of leaving buyers to guess.
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